MILOSSI

Talks & conversations

Lucas Milossi at POLIMI: design, business and dialogue

Lucas Milossi3 min read

On 13 April 2026, I was invited by Professor Alberto Campagnolo to speak at POLIMI Graduate School of Management about the journey of MILOSSI, design and building a business.

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Lucas Milossi sharing the MILOSSI story with students at POLIMI Graduate School of Management
Sharing the MILOSSI journey with the class. POLIMI Graduate School of Management, 13 April 2026.

From Buenos Aires to Milan

I shared both the story of MILOSSI and my personal path: moving from Buenos Aires to Milan to build a design-driven business in a highly competitive and constantly evolving industry.

Lucas Milossi presenting the creativity, production and packaging stages of the MILOSSI process
Bringing the studio’s design and development process into the conversation.

Innovation beyond new ideas

We discussed innovation in business, which today is no longer just about “new ideas”, but about the ability to cut through constant noise, challenge familiar patterns, and propose sharper angles and more meaningful experiences.

A conversation that goes both ways

What struck me most was the level of the students: a diverse, international group, deeply aware of current dynamics. Many of their questions were not theoretical. They touched real tensions that I am still navigating myself within MILOSSI.

Time flew by, and I truly appreciated those who stayed afterwards to continue the discussion.

That, to me, is where the real value is: when conversation becomes a shared exploration rather than a one-way lecture.

Lucas Milossi

A big thank you to Alberto Campagnolo for the invitation, to POLIMI Graduate School of Management, and to all the students for their curiosity, energy and thoughtful exchange. I look forward to continuing these conversations.

Lucas Milossi speaking beside a MILOSSI presentation while students follow the session
An international classroom, with questions grounded in real business challenges.
Lucas Milossi presenting the MILOSSI method, from design and engineering to production and delivery
The MILOSSI method: connecting creative decisions with production.

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